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#09

Samsung Display

Category

Post-Production & Motion design

Client

Samsung Display

Year

End of 2024

Director

Irek Szandala / Abarel Studio

A full-scale motion design production created for Samsung Display Awards 2024, a prestigious annual event marking the close of the sales year and honoring standout partners and performances across the EMEA region. Hosted on a dynamic multi-LED stage, our role was to craft the complete visual identity in motion for the evening – from countdowns to award reveals.

At the heart of the event stood a panoramic 12.5 x 3m LED main wall, for which we developed a series of custom animations synchronized with the event flow. The immersive visual experience was orchestrated across multiple screens in varying formats, integrating seamlessly with the live show’s rhythm and transitions.

Crafted using Apple Motion, Final Cut Pro X, and live-played via Resolume Arena, this production balanced brand precision with elegant motion storytelling – creating a cohesive digital stage presence for a global tech leader.

A shimmering, golden Christmas tree made of sparkling lights is set against a dark blue, starry background with elegant gold swirls, creating a festive and magical holiday atmosphere.

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